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Case Studies

Below is a list of case studies displaying our expertise and experience with multiple brands from different industries. Created by McDonald's, these insights highlight the sales innovation and results we specialise in. Please scroll below to view or download the case studies.

Mall-Visiting behaviour in KSA: Case Study By Wave Media and Nielsen

Here is an example of a study that Wave Media has conducted in collaboration with Nielsen to scope out the audience profile and mall-visiting behaviour of people residing in Saudi Arabia.

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The McDonald's Wave Media Case Study

Advertising strategy to resolve the drop in sales for McDonald’s during Ramadan in the KSA.

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Sunsilk Case Study

Research and Advertising strategy to increase brand awareness and brand equity for Sunsilk.

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